The Interior Design Business Handbook

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Opis: The Interior Design Business Handbook - Mary V. Knackstedt

Newly updated and revised, this essential guide to the interior design business helps designers in firms small and large streamline their work, learn business basics, and achieve profitability. It offers a complete roadmap to all aspects of starting and running a business, from hiring staff and contract negotiation to marketing and client relations. The new edition describes how the changing economy affects design practices, covers new health and environmental issues, and explores a range of current topics, including social networking, internet marketing, building a brand, and implementing computer technology. "Newly updated and revised, this essential guide to the interior design business helps designers streamline their work, learn business basics and achieve profitability. This revised edition also describes how the changing economy affects design practices and explores a range of current topics, including social networking, building a brand and implementing technology." ( ASID Icon , Fall 2012)Preface vii Acknowledgments ix Chapter 1 Finding Your Place in Interior Design 1 Chapter 2 Starting or Changing Your Business Type or Structure 31 Chapter 3 Planning for Profit and Growth 56 Chapter 4 Setting Up a Design Studio 70 Chapter 5 The Design Team 87 Chapter 6 Business Development 135 Chapter 7 Charging for Your Services 174 Chapter 8 Succeeding in Project Management 252 Chapter 9 Working with Sources and Contractors 281 Chapter 10 Managing Your Office 312 Chapter 11 Managing and Securing Your Financial Position 355 Chapter 12 Growing Your Firm and Your Professional Skills 435 Epilogue 445 Appendices: AIA Document B171 ID 447 Professional Associations 465 CIDA 469 Glossary 498 Recommended Reading 533 Designer's Business Forum 538 Index 539


Szczegóły: The Interior Design Business Handbook - Mary V. Knackstedt

Tytuł: The Interior Design Business Handbook
Autor: Mary V. Knackstedt
Producent: John Wiley
ISBN: 9781118139875
Rok produkcji: 2012
Ilość stron: 560
Oprawa: Twarda
Waga: 1.85 kg


Recenzje: The Interior Design Business Handbook - Mary V. Knackstedt

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The Interior Design Business Handbook

Newly updated and revised, this essential guide to the interior design business helps designers in firms small and large streamline their work, learn business basics, and achieve profitability. It offers a complete roadmap to all aspects of starting and running a business, from hiring staff and contract negotiation to marketing and client relations. The new edition describes how the changing economy affects design practices, covers new health and environmental issues, and explores a range of current topics, including social networking, internet marketing, building a brand, and implementing computer technology. "Newly updated and revised, this essential guide to the interior design business helps designers streamline their work, learn business basics and achieve profitability. This revised edition also describes how the changing economy affects design practices and explores a range of current topics, including social networking, building a brand and implementing technology." ( ASID Icon , Fall 2012)Preface vii Acknowledgments ix Chapter 1 Finding Your Place in Interior Design 1 Chapter 2 Starting or Changing Your Business Type or Structure 31 Chapter 3 Planning for Profit and Growth 56 Chapter 4 Setting Up a Design Studio 70 Chapter 5 The Design Team 87 Chapter 6 Business Development 135 Chapter 7 Charging for Your Services 174 Chapter 8 Succeeding in Project Management 252 Chapter 9 Working with Sources and Contractors 281 Chapter 10 Managing Your Office 312 Chapter 11 Managing and Securing Your Financial Position 355 Chapter 12 Growing Your Firm and Your Professional Skills 435 Epilogue 445 Appendices: AIA Document B171 ID 447 Professional Associations 465 CIDA 469 Glossary 498 Recommended Reading 533 Designer's Business Forum 538 Index 539

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Cena 324,50 PLN
Nasza cena 306,10 PLN
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Wysyłka: Niedostępna
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Szczegóły: The Interior Design Business Handbook - Mary V. Knackstedt

Tytuł: The Interior Design Business Handbook
Autor: Mary V. Knackstedt
Producent: John Wiley
ISBN: 9781118139875
Rok produkcji: 2012
Ilość stron: 560
Oprawa: Twarda
Waga: 1.85 kg


Recenzje: The Interior Design Business Handbook - Mary V. Knackstedt

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