Framing the Rhetoric of a Leader

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Opis: Framing the Rhetoric of a Leader - Marta Degani

Framing the Rhetoric of a Leader investigates Barack Obama's much celebrated rhetoric from a cognitive semantics point of view. Based on a selection of 30 election campaign speeches during Obama's first run for the American presidency in 2008, the book provides an application of Lakoff's (1996) Strict Father and Nurturant Parent models of political morality. Degani explores the question of whether the Democratic presidential candidate presented himself as a 'nurturant parent' at this crucial phase in his career, as predicted in Lakoff's models. The empirical approach taken in this book combines the identification of moral values, conceptual metaphors and key terms contained in the speeches to provide a comprehensive analysis of Obama's language and political discourse in the USA. This book will be of great interest to researchers of political discourse, rhetoric and American politics, as well as to speech writers.1. Introduction 2. Political Discourse in the US 3. Cognition and Politics 4. Methodology and Introduction to the Analysis 5. The Expression of Values in Obama's Speeches 6. Values and Metaphors in Obama's Speeches 7. Values and Lexical Preferences in Obama's Speeches 8. Conclusion


Szczegóły: Framing the Rhetoric of a Leader - Marta Degani

Tytuł: Framing the Rhetoric of a Leader
Autor: Marta Degani
Producent: Palgrave Macmillan
ISBN: 9781137471581
Rok produkcji: 2015
Ilość stron: 328
Oprawa: Twarda
Waga: 0.51 kg


Recenzje: Framing the Rhetoric of a Leader - Marta Degani

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Framing the Rhetoric of a Leader

Framing the Rhetoric of a Leader investigates Barack Obama's much celebrated rhetoric from a cognitive semantics point of view. Based on a selection of 30 election campaign speeches during Obama's first run for the American presidency in 2008, the book provides an application of Lakoff's (1996) Strict Father and Nurturant Parent models of political morality. Degani explores the question of whether the Democratic presidential candidate presented himself as a 'nurturant parent' at this crucial phase in his career, as predicted in Lakoff's models. The empirical approach taken in this book combines the identification of moral values, conceptual metaphors and key terms contained in the speeches to provide a comprehensive analysis of Obama's language and political discourse in the USA. This book will be of great interest to researchers of political discourse, rhetoric and American politics, as well as to speech writers.1. Introduction 2. Political Discourse in the US 3. Cognition and Politics 4. Methodology and Introduction to the Analysis 5. The Expression of Values in Obama's Speeches 6. Values and Metaphors in Obama's Speeches 7. Values and Lexical Preferences in Obama's Speeches 8. Conclusion

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Cena 393,00 PLN
Nasza cena 367,45 PLN
Oszczędzasz 6%
Wysyłka: Niedostępna
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Szczegóły: Framing the Rhetoric of a Leader - Marta Degani

Tytuł: Framing the Rhetoric of a Leader
Autor: Marta Degani
Producent: Palgrave Macmillan
ISBN: 9781137471581
Rok produkcji: 2015
Ilość stron: 328
Oprawa: Twarda
Waga: 0.51 kg


Recenzje: Framing the Rhetoric of a Leader - Marta Degani

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