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Stop Selling and Start Leading
How to Make Extraordinary Sales Happen
Wydawnictwo:
Wiley
Oprawa: Twarda z obwolutą
87,57 zł
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Opis
In the Age of the Customer, sales effectiveness depends mightily on the buyer experience. Despite nearly-universal agreement on the need for creating value in every step of the buyer?s journey, sellers continue to struggle with how to create that value and connect meaningfully with buyers. New research bridges the gap and reveals the behavioral blueprint for sellers that makes buyers more likely to meet with them ? and more likely to buy from them.In Stop Selling & Start Leading, you?ll discover that the very same behaviors that make leaders more effective also work to make sellers more effective, too. This critical shift in the selling mindset, and in the sales role itself, is the key to boosting your overall sales effectiveness.? Inspire, challenge, and enable buyers? Change your behavior to build trust and increase sales? Step into your leadership potential? See yourself the way your buyers do? Feel good about selling againWhen you?re aiming for quota attainment and real connections with buyers, this book gives you the confidence and skills you need.
Szczegóły
Tytuł
Stop Selling and Start Leading
Podtytuł
How to Make Extraordinary Sales Happen
Autor
Kouzes James M.
, Posner Barry Z.
, Calvert Deb
Wydawnictwo
Rok wydania
2018
Oprawa
Twarda z obwolutą
Ilość stron
214
Format
16.0x23.0cm
Języki
angielski
ISBN
9781119446286
Rodzaj
Książka
Stan
Nowy
EAN
9781119446286
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Stop Selling and Start Leading
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